{"id":2232,"count":1,"description":"<p data-pm-slice=\"0 0 []\"><em>Sa\u2019ar A.T. Entrepreneurship &amp; Commerce Ltd. was founded in 1991 by two childhood friends who began producing specialized textile accessories using home sewing machines. Their local success led to the import of advanced equipment and apparel, creating a broad portfolio of international brands.<\/em><\/p>\r\n<p data-pm-slice=\"0 0 []\"><em>In 2005, the company obtained the license to import the international brand Columbia Sportswear, and in 2014 Sa\u2019ar launched the Outsiders chain, focusing on lifestyle and professional brands. <\/em><\/p>\r\n<p data-pm-slice=\"0 0 []\"><em>The Aztec brand, added to the portfolio, specializes in meeting the needs of security and military sectors. Our accumulated experience allows us to develop a tactical line offering comfort and quality in all field conditions. We are committed to developing products according to strict standards, combining functionality and comfort while minimizing environmental impact. 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